Creative Workshops in Beer Brewing Musuem Will Bring Fall Inspiration

19.10.2012 Pilsner Urquell

„After their initial success last year, we have decided to repeat the fall creative workshops. The Beer Brewing Museum teaches its visitors about the history of the Czech and Pilsen beer brewing traditions, and about crafts that went hand in hand with the preparation of the raw materials, production, and drafting of the beer in the past. Handcrafting skills and a sense for aesthetics was very familiar to the old artisans, and our Creative Workshops continue this tradition. The main goal of these workshops is to make often grim fall days brighter and more pleasurable. Workshop visitors will experience not only a pleasant atmosphere but they will literarily be able to touch history and take home their own handmade souvenir,“ said Jindřiška Eliášková, Manager of Tourism and Historic Heritage Care of Plzeňský Prazdroj.

These workshops will be open to visitors aged five and older. Skilled mentors will make sure the right technique is being used. Visitors are welcome to bring their own materials or they can purchase all they need right on the spot.

The first part of the series will take place on October 20 with papermaking and decoupage – the technique of decorating using a napkin. This technique uses napkin patterns that can be transferred to wood, paper, terracotta, glass, plastic, or stone objects using glue and lacquer.

The second part, taking place on October 27, is cup painting, and requires visitors to bring or purchase a white or light-coloured cup. Under the watchful eye of experienced artists, visitors will create a  useful and interesting ceramic object according to their own imagination.

On Saturday, November 3, visitors will make jewellery from FIMO. This activity involves creating the material, baking it, stringing it, and finishing the jewellery. Fimo is ideal for making jewellery, beads, little figurines, and other decorations because of its elasticity and strong colour.

On November 10, visitors will learn paper filigree. On the second Saturday in November in the Beer Brewing Museum, you can learn paper twisting and how to make beautiful birthday or Christmas cards.
Enamelling without a furnace will take place on November 17. There you will learn to create interesting jewellery, or decorate glass or stone objects using a special enamelling powder.

Exactly a month before Christmas, on November 24, will be a Christmas special: gift-wrapping and gingerbread decorating. Visitors will learn how to prepare for the upcoming season the creative way, in a special thematic workshop.

You can find more information about the Beer Brewing Museum at

Notes for editors:

  • Plzeňský Prazdroj brewery activities for visitors include Visitors Center, Pilsner Urquell and Gambrinus visitors tours, the Beer Brewing Museum, and Plzeň Historic Underground in the centre of the town.
  • You can get inspired to visit by visiting first. The website is dedicated to visitors tours, and to all services offered by the brewery for its visitors.
  • Besides Czech, English, and German, visitors may also hear the tour narratives in French, Chinese, and Russian.
  • The brewery also offers the social and cultural centre Secese, which is available for organising various celebrations, and cultural, educational, or presentation functions.
  • The Beer Brewing Museum is located in the original house-with-the-rights-to-brew-beer on Veleslavínova Street, which has been preserved in its original and authentic shape. The Museum first opened in 1959 as a part of the 100th anniversary celebration of the “Plzeňské pivo” trade mark (Plzeň beer).
  • An 800 metre tour of the Plzeň Historic Underground is accessible from the Beer Brewing Museum. The labyrinth of pathways, cellars, and wells was built under the Town of Plzeň back in the 14th century, and it is closely connected with the history and the present of the town.
  • In 2011, 252,210 visitors from all around the world visited the brewery, the Beer Brewing Museum, and the Underground. The Plzeňský Prazdroj brewery itself is considered the most attractive tourist destination in the Czech Republic.
  • The Department of Tourism and Cultural Heritage Care of Plzeňský Prazdroj is responsible for visitors tours, tourism, and the sale of souvenirs in Velké Popovice and Radegast breweries. In 2011, all tourist destinations and points of interest under the care of Plzeňský Prazdroj welcomed nearly 300,000 visitors in total.


Jiří Mareček
Plzeňský Prazdroj
+ 420 724 617 219