160 litres of beer per head of the population – that’s the average amount that each Czech drinks per year. It is also the volume of the nation’s favourite beverage that the Gambrinus brand, the official partner of the Czech football team, is giving each member of the national team and members of the back-up team.
„We want to praise our team’s brave performance in the matches involving one of the most difficult qualifying groups for the World Cup in Germany“, says Petr Bozon, manager of the Gambrinus brand in Plzensky Prazdroj’s marketing division. „We are aware of our position as the biggest partner of Czech football and also the special connection that exists between the Gambrinus brand, the most popular in the Czech Republic, and the most popular Czech sport. We are sure that the players will welcome our offer and that their free time will be all the more pleasurable for drinking this excellent beer, with balanced taste and thick head of foam“.
Contact for further information:
Jan Kovar, marketing, Plzensky Prazdroj, a. s.
Tel.: +420 724 617 060