Hockey players from the Vítkovice hockey team will go for a beer with their fans

15.12.2009 Uncategorized

“This opportunity to meet the hockey players is part of the Radegast Supports Moravian Hockey project. I am sure that fans will take advantage of this an untraditional hockey evening with players from a leading extra league team,” says manager of the Radegast brand, Pavel Kmínek.

The meeting with the players at the Eliáš restaurant will last for about an hour, and will be divided into three parts. The first part will be interviews with the players and their coach, during which fans can ask any questions they choose.

After this, the star players will go to the beer taps, so that they can attempt to properly pour cold Radegast from the tap, which they will then serve to their fans.  In the last part of the evening, fans and hockey players will play a match of table tennis.  

Notes to editors:

  • With total sale of 10.7 million hectoliters in the calendar year of 2008 and with export to more than 50 countries, Plzeňský Prazdroj a. s., is the leading producer of beer in the Czech Republic and the biggest exporter of Czech beer.
  • Plzeňský Prazdroj employs approximately 2500 employees in the Plzeň, Radegast (Nošovice) and Velké Popovice i breweries and in 13 distribution centers around Czech Republic.
  • Plzeňský Prazdroj, a. s. is a member of global SABMiller PLC group, one of biggest beer companies in the world, with activities and distribution in more than 60 countries on six continents.

Contact:
Jiří Mareček
Manager external communication
Ph. no: +420 724 617 219

Jiří Mareček